Archive Monthly Archives: December 2019

Did it Go According to Plan?

Well…here we are.

The grand calendar has been laid down before us once again, and we’re usually asked 2 questions (or some variation of them):

“How did your year go?”

“What’s your New Years Resolution?”

It’s the ‘end of the year’, and we all have various levels of reflection: “Did I accomplish IT?” “Was THIS YEAR successful?”

Well…was it?

Did it go according to plan?Continue reading

‘The Leads are Weak? The Leads are Weak? You’re Weak’

The headline of this post “The Leads are Weak? The Leads are Weak? You’re Weak” over a background image of Alec Baldwin“The leads are weak? The &#$%@#@ leads are weak? You’re weak.”

Anyone who has seen the movie Glengarry Glen Ross knows this line well.

The movie depicts the lives of four burnt-out real estate salesmen who become desperate when a corporate trainer, played by Alec Baldwin, comes in to their office to tell them they’re all about to be fired unless they start making sales.

The Baldwin scene is well-known and become iconic not only for its scathing message about performance in the sales world, but the graphic use of profanity.

The Leads Are Weak…Are They…Really?

I’ve made many excuses in my online (and offline) career why I wasn’t making sales. I’ve used them all. But the one I used most was…you guessed it:

“The leads are weak.”

No. I was weak.Continue reading

“…this kinda s#!@ here sells itself.”

The headline of this post “…this kinda s#!@ here sells itself.” over a background image of Ashley Judd“What else are you selling?”

“All kinds of s#@!. But I don’t have to sell this and you know it, ’cause this kind of s#@! here sells itself.”

Oh yeah Jackson.

You ever see the movie, ‘Heat’, with Robert DiNiro and Al Pacino?

Do yourself a favor…if not, go rent it and watch it.

(The bank shootout scene is one of the best ever)

The dialogue above is a detective in the flick telling the girlfriend (Ashley Judd) of one of the robbers (Val Kilmer) that she better give him up or the police will take her infant child.

Hence the line, ‘…this kinda s#@! sells itself.’Continue reading

He’s butt-hurt by too many emails

The headline of this post “He’s butt-hurt by too many emails” over a background image of an email 'at' symbolLooks like someone woke up on the wrong side of the bed and my emails strangled him:

“Dude! You’re sending emails every day! I mean how much do you have to talk about? I can’t keep up!”

Criminy!

To answer your question Dexter, I have plenty to talk about.

Let’s see what I can do to help.

*rollseyes*

Now…

You could just read them later *gasp*…

or…

you could unsubscribe if the weight of my emails on your poor, little soul is just too much to take.

(NOTE: I might just add some emails just for this bloke alone)

(NOTE 2: It’s pretty funny, because he’s still on my list AND still opening my emails)

Which proves what I’ve preached for years now:Continue reading

Email is Dead…Long Live Email

The headline of this post “Email is Dead…Long Live Email” over a background image of an email 'at' symbolAlmost every week I read a story, post or blurb on social media all claiming the same thing: Email is DEAD!

Well…of course it is!

After all…with the great invention of social media no one even uses email anymore.

Right??

Wrongo.

It’s time I address this (yet again) and ‘setcha all straight…Continue reading

Beware of the Self Appointed Expert

The headline of this post “Beware of the Self Appointed Expert” over a background image of SNL actress Kristin WiigWe’ve all had (or have them) in our life…the self appointed expert.

It’s that person who seemingly knows everything about all subjects and is always ready to let you know that they do, all the time. And here’s the thing: they usually have no knowledge whatsoever of the subjects for which they speak.

How The Self Appointed Expert Became The Grand Poobah

Now, if you read the definition of ‘expert’, you get:

‘A person who has a comprehensive and authoritative knowledge of or skill in a particular area.’

This person knows his/her stuff about a particular subject or field.

The self-appointed expert definition according to Collins Dictionary is:

‘…having assumed authority without the agreement of others.’

In other words…

‘They don’t know what the hell they’re talking about.’

(….now we’re getting somewhere…although I can assure you they’re not…)

Why Should I Care What They Say?

You shouldn’t. That’s exactly my point. You must limit your time around these types of people. As it applies to your business, they can often attempt to derail you, especially when you’re just getting started. They may start driveling on about he pitfalls of ‘that pyramid scheme’ you’re in, when in reality, they have never been in the business themselves.

Interestingly, self appointed experts rarely listen. They’re too busy hearing themselves wax poetic about the affairs of the world and business (often incorrectly) to ever listen to what’s around them…or you.

If you feel you must call out your ‘self-appointed leader’ when they start their sermon here’s some lines you can respond with:Continue reading

Happy Holidays from the Kenster

The headline of this post “Happy Holidays from the Kenster” over a background image of post author Kenneth Holland in a santa hatI woke up this morning and guess what I found under my tree?

A new course to rank all my Youtube videos at #1 for any search term within 37 minutes…guaranteed!

Ok…I couldn’t resist! 🙂

I want to wish everyone a blessed and safe holiday. Go hug your family and friends, and sip a ‘lil nog (if that suits your fancy…).

Wishing you a great TOMORROW with your business as well. No, I’m not waiting till 2020. It’ll be great but there’s still some days left this year.

Until then…

Kenneth

Moving the Free Line in to Poverty

The headline of this post “Moving the Free Line in to Poverty” over a background image of a 'Free' poster.Maybe you’ve heard the saying in online marketing, ‘moving the free line’?

Basically it’s a process where a product seller gives more and more of his ‘stuff’ to their customers and/or prospects for free…usually to build goodwill, trust and to educate. So ‘moving’ the free line is merely giving away more freebies before you offer a paid product to them.

There are marketers that do really well with this…

Eben Pagan is one notable example who might have actually coined the term. Veteran internet marketer Yaro Starak writes about moving the free line on his blog.

They are…by all accounts…successful.

I think this is a bad idea…

What it does is it fosters the ‘freebie’ mentality in the minds of your prospects. You essentially ‘train’ them to expect training and value pro bono.

Moving the Free Line …. Only to Sell Them??

So what happens when you finally make a paid offer?Continue reading

What’s Your Story Internet Glory?

The headline of this post “What’s Your Story Internet Glory?” over a background image of a cynical man.Hey! I decided to come out of my Mom’s basement and even get outta my sweats to talk to you about something important…

If you go to my ‘About‘ page you’ll read a bit on me and why I’m doing what I’m doing and what it could do for you.

But I’ve been getting a lot of questions lately with a lot of you needing help. I get it. There’s IS junk misleading people out there.

BUT…

There’s also a lot of great training and opportunities out there as well.

So here’s the issue with some of you: You’ll send me an email and then play games. I don’t waste my time. Ever. So this post serves the purpose of ‘what to expect from me’ and what I expect from you. If you’ve followed me for awhile, you’ll know that I can be very direct and a bit salty…but I’m also fair.

You want to start an internet business? You want to REALLY learn what it takes? Good stuff…then read on. If not, hit the back button in your browser and get back on Netflix and Fortnight.

So let me start my answering some of the more popular questions I get right now…and then what to do next…Continue reading

You Have The World By The Tail

The headline of this post “You Have The World By The Tail” over a background image of post author Kenneth Holland.

Do you have the world by the tail…?

He was a tall, older, bearded man…weathered but wise looking.

As he walked by me I said ‘good morning’ and smiled. I was drinking my coffee and feeling really good as I appreciated such a unbelievably beautiful morning in the Southern California desert.

‘Good morning’, he replied back and as he walked by he stared straight at me…as if to make sure I was listening. Then he said:

“We have the world by the tail son.”

His statement grabbed me. What he was REALLY saying…

‘YOU have the world by the tail’.

When you have the opportunity to BE and DO…you also have a responsibility. Because we’re all in this world to make a difference. Whether you or I actually DO that…is up to us.

This statement has special meaning because my Dad would always say it. But I admit it never really ‘reached me’ until this morning. Like it was the perfect time for me to ‘accept’ its impact.Continue reading

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